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Career Planning and Placement

Networking, The Art of Conversation

We have all started conversations with strangers, at the grocery store, doctors' office, even in an elevator. Conversations typically begin and flourish when individuals have something in common. When you prepare for an event such as the Networking Luncheon, individuals should look for commonalties they may have with the attendees. You can identify commonalties through information obtained prior to and during the event.

Example:
Mary, a student, is interested in securing a position with an advertising agency. She notes that five agencies will be at the networking luncheon. Mary will:

1. Identify the person representing the firm and the position they hold.

2. Obtain a thorough understanding of the functions of that position.

3. Research the organization using their web site and other Internet resources.

Helpful information would include: major customers, specialty (print, TV), how many employees, last years sales/gross profit. Having information about the organization and what the representative does for the organization can help the conversation move along smoothly.

Part of the success of this event will depend on what you want from it and how you plan to get it. Are you seeking a job or internship? If so, then you need to treat this event as an informal interview. Prepare for questions they will ask regarding your skills and abilities and for questions you may ask them.

Questions You May Wish To Ask

Personal Background

Responsibilities or Skills

Organizational Culture


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