Office of Institutional Advancement
The Office of Institutional Advancement serves the College by championing its story to all audiences for the purposes of cultivating friends, building support, and generating the resources that enable Medaille to achieve its mission and vision. Primary responsibilities include alumni and donor relations, fundraising, corporate and foundation relations, integrated communications, and public relations.
The office also focuses on engaging Medaille’s growing alumni population, which is currently comprised of over 16,000 graduates. The College’s Alumni Association Board of Directors work with the Office of Institutional Advancement to increase and enhance opportunities for alumni to support each other and the College. They also work in conjunction to develop alumni benefits and services, to host programs and events, and to share news with and about the Medaille community.
The Medaille College logo, with the three “windows” and text, was introduced in 2006, with significant revisions in 2010. All materials, print or electronic, published by Medaille College should include the logo as described in this policy.
Consistent use of the logo is an integral part of our brand identity. As a general rule, the windows logo is used for promotional purposes and the College seal is used for academic purposes (diplomas, certificates, academic awards, etc).
The Medaille College logo should be used on college publications, advertising, promotional materials, stationary, business cards, etc. produced for College use. In all instances, this material must reviewed and approved in advance, before materials are printed, by the Office of College Relations. The Medaille College logo may be used for other materials with approval from the Office of College Relations.
The “windows” logo has three separate versions: horizontal standard, stacked, and vertical. When using the logo in any media – print, web, advertising, promotional material, signage – the full logo must be used, without altering proportion, eliminating text, changing fonts, changing colors, or adding elements.
The font used in the logo is Interstate. The use of the windows without the wordmark, or the wordmark without the windows, is an improper use of the logo. Due to licensing restrictions, this font cannot be made available to all campus offices. At its discretion, the Office of College Relations may alter the logo to meet the specific needs of individual departments.
- Dark Blue: PMS 541 (wordmark)
- Yellow: PMS 123 (center window)
- Medium Blue: 70% tint PMS 541 (right window)
- Light Blue: 40% tint PMS 541 (left window)
- Dark Blue: PMS 2945 (wordmark)
- Yellow: PMS 109 (center window)
- Medium Blue: 70% tint PMS 2945 (right window)
- Light Blue: 40% tint PMS 2945 (left window)
Use of 1-color versions of the logo may include using the PMS blue (or black for b/w pieces) with the corresponding tints, and eliminating the color in the center window. When tinting or percentages of color are not available, the windows may be printed in 100% of the color being used.
Additional concerns will be addressed as needed by the Office of College Relations. When used on a dark background, the wordmark may be printed in white. Please contact College Relations.
The use of these logos is restricted to Medaille College staff and faculty with legitimate purposes for using the logo in their communications, and to vendors with permission of the College. Please contact Hannah Taylor at firstname.lastname@example.org for more information.