Sport Communication Bachelor's Degree in Buffalo, NY | Bachelor of Science in Athletics Communication and Media

Sport Communication (BS)

Combine your love of sport with a foundation in communications and mass media for a career in this growing field. Meet our communication and sport studies faculty.

About the Sport Communication Program

Prepare for a career in the growing field of sport/athletic communications with a program that combines vital aspects of mass media with sport history, psychology and field placements in the sporting industry – placements that often lead to a job right out of college. Delve into digital media production, marketing and promotion, and sociology as you embark on a path of well-rounded, experiential learning that will formally qualify you for a fulfilling career in sport and media communications.


Admission Requirements

Visit the Department of Communication & Sport Studies

Sport Communication Student Studying

Why choose Medaille for sport communication? Medaille College has been a leader in sport management & communication for over 25 years. You will:

Enrich your understanding of the interconnectedness of sport and media/communications.

Learn about the sociological and psychological aspects of sport.

Deepen your understanding of all elements of sport reporting, including racism, drug use, athlete profiling and other controversial topics.

Build a foundation in written and oral communication that will assist you in field placements.

Familiarize yourself with all platforms of sport reporting and coverage, including social media, electronic media, print and web development.


TV Camera on Athletic Field

Find field placements through Medaille's relationships with sport teams, schools and organizations, including:

Buffalo Sabres

Buffalo Bills

Buffalo Bisons

Buffalo Bandits

FC Buffalo

WNY Flash


Spectrum Sports

Miami Marlins

UCLA Law School

ADPRO Sports

New Era

Community Centers

Boys & Girls Clubs of America


NCAA Division I Institutions

Delaware North Companies


Program Specs

Total Credits: 120 credits

Major Core Component: 42 credits

Experiential Learning: 12 credits


What can you do with a sport communication degree from Medaille College?


Alumni of our sport communication program have gone on to rewarding careers, such as:

Sports Psychologist

Sports Information Director

Public Relations Representative

Social Media Manager for Sports Organization

Sports Reporter


Athletic Director

Event Planner

Media Relations Representative for Sports Organization/Venue



Medaille sport communication alumni work in various fields, including:

Arena Management/Facilities

Event Marketing and Management

Sport Law

Athletic Fundraising

Sport Tourism/International Sport

NCAA Compliance

Youth Sport Organizations

Community/Recreation Center Management

Sport Information & Statistics

Sport Marketing

Sport Psychology

Sport Communication and Media

Sport Merchandising



Bachelor's in Sport Communication Major Core & Experiential Learning (54 credits)

COM 110 Journalism in the Digital Age (3)

COM 200 Digital Media Production (3)

COM 211 Writing for Media (3)

COM 380 Sports and Media Coverage (3)

COM 475 Media and Society Seminar (3)

Any COM (3)

Any COM (3)

PSY 385 Sports Psychology (3)

SOC 301 Sports in Society (3)

SPM 220 Sports Leadership and Management (3)

SPM 320 Sports Promotion (3)

Any SPM (3)

Any SPM (3)

Any SPM (3)

COM 277 Field Experience (3)

COM 377 Field Experience I (3)

COM 477 Field Experience II (6)



Call: (716) 880-2000